What are cookies?
As with most other commercial websites, our website uses a standard technology called ‘cookies’. Cookies contain information that is transferred to your computer’s hard drive. They help us to improve our website and to deliver a better and more personalised service. They also save you from re-inputting information when you return to our website.
A ‘cookie’ is a very small text document, which often includes an anonymous unique identifier. When you visit a website, that site’s computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies. Each website can send its own cookie to your browser if your browser’s preferences allow it, unless (to protect your privacy) your browser only permits a website to access the cookies it has already sent to you, not the cookies sent to you by other websites. For further information, visit www.aboutcookies.org.
Information gathered through cookies and web server logs may include the date and time of visits, the pages viewed, time spent at our website, and the websites visited just before and just after our website.
We may collect information about your computer, including where available, your IP address, operating system and browser type, for system administration purposes, and to report aggregate information to any third party advertisers on our website. This is statistical data about our users’ browsing actions and patterns, and does not identify any individual.
Together with any third party advertisers on our website, we may also use small pieces of code called ‘web beacons’ or ‘clear gifts’ to determine which advertisements and promotions users have seen and how users responded to them.
As you browse on our website, the website uses its cookies to differentiate you from other users, in order to make sure you don’t see the same content repeatedly, to deliver content specific to your interests, and to help provide you with an excellent user experience.
Cookies, in conjunction with our web server’s log files, also allow us to calculate the aggregate number of people visiting our website and to check which parts of the website are most popular. This helps us gather feedback in order constantly to improve our website and better serve our customers. Cookies do not allow us to gather any personal information about you and we do not generally store any personal information that you provided to us in your cookies.